Sports Management

Major, Minor

Bill and Vieve Gore School of Business

4-Year Degree

Three students talking to a Westminster athletics coach

The Sports Management Program at Westminster University

Through flexible, creative learning, students develop effective leadership, management, and administrative skills specific to the sports industry. You’ll explore the culture and structure of sports organizations, study industry best practices, and learn to communicate clearly and professionally in classes from a broad range of fields, including data science, business, management, and marketing. Throughout the program, you’ll have opportunities to customize your degree through electives and for-credit internships with local sports organizations.

The Sports Management program offers small classes taught by faculty with expertise in sports management, collegiate athletics, and NCAA compliance. Classes include expert lectures, analysis assignments, and hands-on projects. You’ll be able to choose from 2 areas of concentration—business and athletics—to create a degree that works best for your personal career goals. And, there are opportunities to get involved in the Westminster community to make the most of your sports management education.

Who the Sports Management Program Is For

The sports management program is ideal for driven and focused students who want to be involved in athletics behind the scenes. You’ll graduate from the program with the skills you need to manage and lead a wide variety of sports organizations.

What Are the Key Benefits of the Sports Management Program?

  • Work closely with a faculty mentor to tailor your degree to your personal and professional interests.
  • Earn credit toward your degree by participating in internships with local sports organizations.
  • Gain inside access to a wide variety of sports organizations who call Salt Lake City home, including US teams, college teams, and Olympic organizations.

sample Sports Management Program courses

  • HPW-345: Sports Law and Ethics
  • ECON-412S: Sports Economics

  • MKTG-412Q: Sports Marketing
  • HPW-360: College Athletic Administration

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liberal education courses

You must complete the WCore program or join the Honors College (and complete requirements) to fulfill your liberal education credits.


potential careers

  • Athletics director
  • Business manager
  • General manager
  • Compliance director
  • Agent
  • Talent scout
  • Event operations
  • Coaching
  • Facilities director
  • Director of operations

Potential Employers

  • Salt Lake Bees 

Sports Management Program Plan of Study

You'll start by taking introductory-level courses in business, data science, and sports management. As you move through the program, you'll take classes including Data and Society, Principles of Marketing, Business Finance, Principles of Management, and Managerial Accounting. To personalize your degree, you'll choose from a wide variety of electives, participate in an internship with an organization you're passionate about, and choose an area of concentration in either business or athletics.

The program can also be taken as a minor, which is a great addition to a degree in marketingaccounting, or management.

Business Concentration

With a strong focus on business management, the business concentration helps you develop your skills as a confident, capable leader.

Athletic Concentration

The athletic concentration gives you a behind-the-scenes understanding of athletic organizations, giving you many opportunities to explore whatever you're most interested in.

Sports Management Program Career Opportunities

There is an increasing demand for business leadership in the sports industry as sports professionals seek to manage their operations. The sports management program prepares you for a successful career leading sports organizations at every level, from professional and collegiate to youth and recreational.

Tuition and Aid

There's No Better Investment Than You

Westminster University knows you want an education where you matter—a place that will serve as a launchpad for a successful career and a meaningful life. Westminster will work with you individually through every step of the financial aid process. From scholarships to grants and loans, Westminster helps you make it happen.

With the highest percentage of students who complete one or more internships in the state, Westminster students hit the ground running with real-world experience. Plus, 90% of students were either employed or attending graduate school within 5 months of graduating. With a Westminster degree, you don't have to choose between a successful career and a fulfilling life.

Learn About Tuition

You’ll be automatically considered for scholarship and grant opportunities.

In addition to general merit scholarships, other scholarship programs are available to support you throughout your time at Westminster.

Check Out Scholarships

Your tuition, fully paid

All students should have the ability to explore their passions. Westminster University is proud to cover the cost of tuition for qualifying students through the Westminster Commitment.

Learn About the Westminster Commitment